I met Heidi while working on a Consulting assignment for Tralliance. I was able to witness firsthand the impact that her arrival at Tralliance had on .travel. As Vice president of Marketing and Public Relations, she successfully and rapidly raised the global awareness of the top level domain .travel. She achieved this by combining skillful marketing and PR campaigns with the attendance of numerous major travel and tourism events around the world, during which she conducted dozens of interviews, meetings and panel discussions with key industry players. I was – and I remain – greatly impressed by Heidi’s sheer drive and determination, dynamism and boundless energy.
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